No Park is an Island

Who is Your Audience?

No Park is an Island

It is important to identify the “users” and “potential users” of public lands and to assess their profile and needs.

Knowing your audience is imperative before developing services. This activity involves the development of surveys and researching the needs and wishes of the audiences. It provides a basis for the types of services that parks could provide for present and future generations while managing for the conservation of the natural resources.


  • Who are the visitors to public lands?
  • What services do they want?
  • What services will they use?
  • How can public lands better meet the needs of the audiences?


  • Develop groups.
  • Provide examples of survey questions.
  • Provide clipboards, writing materials, surveys.


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